Data-Driven Sales brings together experts from high-growth SaaS companies, and shows exactly how they have used data to transform their companies. Written by 10 guest authors and covering topics like pricing, automating outbound, sales forecasting, hiring, and much more.
Mckinsey analyzed 14 of the biggest D2C success stories to figure out the secrets to their Growth and they also provide D2C cheatsheet.
A free but high quality book, by experts in Data Quality and Data Cleaning. You should not miss this.
In Marketing landscape, everyone talks about first party data. Lots of studies, researches found that companies are investing heavily on activation of it. This post will help explain why first party data is the most critical element for the marketing game and how we can win the game.